When Atlanta-based rapper/producer Curtis Casanova first linked with Toronto superstar, Tory Lanez, in 2014 for the club banger "IDK Why," it electrified a fervent regional following that Curtis had steadily built over the years. He's been silently plotting his come-up ever since. No less than two weeks into the new year, Curtis finally relinquishes the official music video for the song, asserting his ascension to the top.
Directed by Curtis and the incomparable Dwight Smart, the video was shot in Miami. "IDK Why" was produced by Sneak, Curtis Casanova, and Tony Castillo.