Electric Wire Hustle Shares New Single 'Go Slow' On Mass Appeal

The sensational electro-soul outfit of New Zealand known as Electric Wire Hustle returns with its lush new single "Go Slow." Inspired by a studio session with Just Blaze, the song serves as the lead single for the group's long-awaited, forthcoming third album The 11th Sky, set for release September 30th via Bastard Jazz Recordings (World) and Loop (NZ, Australia and Japan).

This song got its start in a session we did with Just Blaze at his studio in Harlem. Him and Young Guru had made the most amazing midi library by sampling keyboard after keyboard, playing it all themselves. He wrote his parts with what are absolutely real instruments, but using midi so that everything is changeable at any point. Well, little ol’ country bumpkin Mara TK here felt like a noble savage given an audience with The King - and shown all types of new technology, wizardry and good food. Later on and back here in New Zealand, one of the illest producers from NZ - an indie genius named James Duncan - sends me a bunch of demos to sing over for his own project. One of these songs has what I would describe as the perfect spine snapping kick and snare; meticulously recorded, microphones setup perfect - but played in a raw way that gave no fucks whatsoever: Skins broke, mics fell over, drinks knocked back... Anyway I begged him to let me use this kick and snare sound for ‘Go Slow’ as well as his diabolically loud guitar sound which you will hear pleasantly screaming in the background...

— Mara TK (Electric Wire Hustle frontman)

Listen to "Go Slow" on SoundCloud: http://goo.gl/dfYdLT

Link to Premiere of "Go Slow" on Mass Appeal: http://goo.gl/VAjKYx

Pre-Order The 11th Sky on Bandcamp: http://goo.gl/ucqqLK

Pre-Order The 11th Sky on iTunes: http://goo.gl/5EaKLq

Watch Album Teaser: https://youtu.be/DvZHJoLuztM



Set for release on Friday, September 30th, The 11th Sky expands on Electric Wire Hustle's psychedelic-soul sound and continues the surreal storytelling of last year's Aeons EP, which also featured Kimbra and Deva Mahal on vocals. The brand new album is described as “David Lynch meets Motown” by frontman and producer Mara TK. The otherworldly is present within EWH’s layered electronic production and Mara’s soaring vocals with tracks like “Go Slow” that walk into the genre-fog amidst drum machines and synthesizers. Meanwhile, “I Light A Candle,” with its piano, chopped vocal samples, towering strings and 808s, strikes right at the heart of soul music.

The 11th Sky will serve as the full-length follow-up to Electric Wire Hustle’s critically acclaimed  Love Can Prevail album, which was hailed by The New York Times, BBC Radio and Wax Poetics. The project won “Best Electronic Album” at the New Zealand Music Awards, continuing a track record of critical acclaim that began with the band's self-titled debut album.  

                                                                   Photo Credit: Alex Fradkin                                                                                    More Info:                                                                    Website  |  Twitter  |  Facebook  

                                                                   Photo Credit: Alex Fradkin


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